Group Director, Integrated Activation
It's not every day we have a chance to make the world a healthier place—but here, it’s our way of life. Idealistic? Maybe. Deeply pragmatic? Always. Real Chemistry is a global health innovation company that has carved out its space at the intersection between healthcare, marketing and communications, tech, and the people at the heart of it all. It’s with a great sense of purpose that we work together with brave health and wellness companies to create and inspire healthier, happier, and longer lives. It’s our passion. And if you’re still reading, we’re guessing it might be yours too. We are looking to add to our alchemic mix of more than 2,000 talented professionals. At Real Chemistry, we don’t just wish the world was healthier. We leverage tech, data and creativity to make it so. You in?
Job Summary:
This role requires a seasoned leader with a strong digital background who is able to comfortably navigate between multiple projects and priorities. The ideal candidate has 12-15+ years of experience with digital media planning, buying with progressive levels of responsibility including team management. The Group Director will lead a Media Planning and Activation Team handling a portfolio of accounts with aggressive new business involvement and goals with plenty of resource and support. The ideal candidate must enjoy “building” teams, capabilities and tools and embrace technology passionately.
Responsibilities:
Lead team to establish client media strategies from implementation and optimization to measurement.
Demonstrate expertise in cross-channel media techniques, concepts, tools and analytics.
See and share best practices; strive to improve activation deliverables
Confidently integrate new technologies into outputs and recommendations.
Serve as team leader.
Successfully lead Human Resources, workflow, and capabilities to project needs.
Handle and lead through influence in a highly matrixed structure.
Partner with client relationship teams in PR/Comms, Performance Marketing, Activation, and Financial leadership to own revenue growth and investment plans.
Actively lead/respond to fast-paced business development model at Real Chemistry – weekly, bi-weekly opportunities for scope expansion with deep existing client list and new opportunities across healthcare (pharma/bio-tech, consumer, digital) spectrum.
Required Skills & Experience:
Solid understanding of media marketplace, especially but not limited to opportunities for healthcare/pharma.
Ability to conceptualize, build, and activate media plans & ultimately be responsible for flawless media activation “product” from Real Chemistry on assigned clients.
Detailed understanding of the client's business/marketing objectives, how media contributes to the overall business goals of the client.
Clear and compelling written skills (email, PowerPoint, Word).
Effective listening skills to resolve issues and see opportunities.
Proactive and agile; partnership-minded.
Operationally and organizationally dazzling.
Demonstrated ability to multi-task across multiple responsibilities effectively and efficiently.
Values ambitious, consensus-driven and highly collaborative working environment.
Consistently handles all interactions in a professional and respectful way and manages partner expectations without alienating either party.
Exhibits Integrity and self-awareness.
Real Chemistry is currently operating with a flexible, hybrid approach and giving our teams the ability to operate in the way that works best for them – at home, in office or a mix. * We trust our people to decide what works best for them, working together with their teams and leaders to support our customers and make the world a healthier place. This policy will continue to be evaluated and may change in the future as we seek to ensure our people stay inspired, engaged, and motivated to do their best work.
*All employees who work in a Real Chemistry office, travel for business, or attend a Real Chemistry sponsored event must be fully vaccinated against COVID-19. Employees who qualify for a religious or medical exemption to receiving a COVID-19 vaccine are advised to work with our People team for accommodation.
Real Chemistry offers a comprehensive benefit program and perks, including flexible PTO, expanded paid leave for new parents including Your 4th Trimester ® , a program that helps new parents transition back to work, and a five-week sabbatical program. Other perks include Income Protection, Retirement plans/401(k) match, and cell phone savings plans. Learn more about our great benefits and perks at: http://www.realchemistry.com/
Real Chemistry is committed to being an Equal Opportunity employer. As such, we seek motivated and qualified applicants without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates. We strive to employ, motivate, advance and reasonably accommodate any qualified employees and applicants. We believe diversity of persons and ideas forms the most comprehensive, forward-looking company.