About Actian
Actian covers the full data value chain for the AI era. Our portfolio gives enterprises what they need to connect, manage, govern and analyze their data: high-performance databases for storing and securing it; data management for connecting and governing it; and BI, AI, and agentic tools for analyzing and activating it.
The goal: trusted data reaches the right systems when it matters, whether that's a business analyst pulling a report, an executive reviewing pipeline, or an AI agent making a real-time decision.
About the Role
We're looking for a senior PMM who knows the database space well enough to have opinions about it. You'll own GTM for Actian's vector, embedded edge, and multi-model databases across 2 motions: net new acquisition and cross-sell/expansion.
If you've marketed a database product, understand how AI is reshaping what buyers expect, and want to work where AI is rewriting the category, this role is for you.
Key Responsibilities:
Positioning and messaging including the modernization AI-inside-the-database narrative for legacy database buyers making long-overdue infrastructure decisions, and cross-sell narrative that makes database customers the starting point for the broader Actian portfolio. Own the messaging that gives sellers a reason to go wider in every account
Monthly product launches end to end: from launch messaging through full BOM delivery, coordinated across product management, web, design, and sales enablement
Field enablement content: datasheets, pitch decks, prospecting guides, SDR sequences and training presentations and videos
Creation of MOFU and BOFU content for demand generation and cross-sell programs
Content and enablement for global user days, events, PR, and analyst briefings
Preferred Background:
6+ years of technical product marketing at a B2B software company, with meaningful time on a database product
Fluent in the emerging database and AI infrastructure landscape: vector databases, embedded and edge AI, autonomous database operations, MCP-based agentic architectures
Able to translate complex technical concepts for both technical audiences (DBAs, platform engineers, ISV architects) and business decision-makers
Proven track record building CxO-level content from scratch: decks, briefs, and pitch narratives that moved pipeline
Experience with OEM and ISV go-to-market
Comfortable straddling developer-led growth (Try & Buy, Discord, Docker Hub) and enterprise field motion simultaneously
Cross-functional operator across global product, sales, and field teams
Excellent storytelling and presentation skills
Actian Austin, Texas, USA Office
Austin, United States
Similar Jobs
What you need to know about the Austin Tech Scene
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
