Responsible for shaping and communicating the brand narrative, engaging in social media discussions, managing relationships with stakeholders, and overseeing PR activities to maintain a positive public image.
As a Public Relations Manager at CoinMarketCap, you will play a pivotal role in shaping and communicating our brand’s narrative while actively monitoring and engaging with social media discussions about CoinMarketCap. You will work closely with media outlets, industry stakeholders, and internal teams to represent the voice of our users in all public relations strategies. Your deep understanding of our audience will guide your efforts in crafting compelling messages and managing our public image.
While Public Relations Manager at CMC generally work on various projects simultaneously, in this role one of the primary focus areas will be to ensure that our communications resonate with our target audience and effectively highlight the value of our offerings.
Responsibilities
- Act as stewards of a brand's reputation by monitoring online platforms eg. X & Reddit, addressing negative comments, and highlighting positive initiatives to maintain trust and credibility.
- Manage challenging situations transparently and quickly, providing factual information to avoid escalating issues and demonstrating a commitment to resolving problems.
- Craft compelling narratives that resonate with the audience, using a clear and consistent communication strategy to articulate the brand's core message.
- Manage relationships with internal and external stakeholders to ensure the seamless execution of campaign strategies.
- Oversee all public relations activities, including community inquiries and requests, to maintain a positive public image.
- Track, analyze, and report on PR results, providing comprehensive summaries and insights.
Qualifications & Requirements
- 5-8 years of experience in public relations, preferably with an agency or in-house, collaborating with clients in sectors such as crypto, technology, consumer finance, financial services, venture capital, entertainment, or gaming.
- Solid understanding of DeFi, NFTs, and key blockchain protocols
- Demonstrated success in enhancing the brand’s reputation, managing challenging situation in the social media platform
- Established relationships with media outlets and influencers
- Ability to excel in a fast-paced, dynamic environment
Similar Jobs
.png)
Agency • Marketing Tech
The Public Relations Manager will develop communication plans, build media relationships, monitor news cycles, and manage industry awards while collaborating with senior leaders and stakeholders to elevate Huge's visibility and reputation.
Healthtech • Biotech • Pharmaceutical
The Sr. Manager Public Relations & Communications develops and executes communication strategies, manages media relations, engages stakeholders, and ensures compliance within the healthcare sector.
Top Skills:
Communications StrategiesCompliance StandardsProject Management
Travel
As a Communications Manager at G Adventures, you'll develop and implement PR strategies, manage media relations, create compelling stories, and oversee events to enhance brand visibility and connect with the community.
Top Skills:
Content CreationDigital PrSeo
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
