Sales Marketing Manager - Federal

Qualifications:

• Bachelor’s Degree required.
• 3-5 years of experiential marketing experience required, with field marketing, and/or tradeshow/conference planning and execution experience
• Experience working with Public Sector customers, preferably Federal customers
• B2G experience preferred.
• Effective written and verbal communication skills.
• Experience with Microsoft 365, Salesforce and Tableau.
• Demonstrate strong project management skills with a track record of successfully executing multiple events simultaneously.
• Collaborate seamlessly across teams, using strong communication and problem-solving skills to drive success.

Want to learn more about WWT? Check us out here: https://www.wwt.com/about

Certain states and localities require employers to post a reasonable estimate of salary range. A reasonable estimate of the current base pay range for this position is $66,000 to $82,500 annually. Actual salary will be based on a variety of factors, including shift, location, experience, skill set, performance, licensure and certification, and business needs. The range for this position in other geographic locations may differ. Certain positions may also be eligible for variable incentive compensation, such as bonuses or commissions, that is not included in the base pay.

The well-being of WWT employees is essential. So, when it comes to our benefits package, WWT has one of the best. We offer the following benefits to all full-time employees: Health and Wellbeing: Health, Dental, and 

• Vision Care, Onsite Health Centers, Employee Assistance Program, Wellness program
• Financial Benefits: Competitive pay, Profit Sharing, 401k Plan with Company Matching, Life and Disability Insurance, Tuition Reimbursement
• Paid Time Off: PTO and Sick Leave (starting at 20 days per year) & Holidays (10 per year), Parental Leave, Military Leave, Bereavement
• Additional Perks: Nursing Mothers Benefits, Voluntary Legal, Pet Insurance, Employee Discount Program

We strive to create an environment where all employees are empowered to succeed based on their skills, performance, and dedication. Our goal is to cultivate a culture of belonging that encourages innovation, collaboration, and respect for all team members, ensuring that WWT remains a great place to work for All! 

If you have any questions or concerns about this posting, please email [email protected].

Equal Opportunity Employer

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Why WWT? 

At World Wide Technology, we work together to make a new world happen. Our important work benefits our clients and partners as much as it does our people and communities across the globe. WWT is dedicated to achieving its mission of creating a profitable growth company that is also a Great Place to Work for All. We achieve this through our world-class culture, generous benefits and by delivering cutting-edge technology solutions for our clients.

Founded in 1990, WWT is a global technology solutions provider leading the AI and Digital Revolution. WWT combines the power of strategy, execution and partnership to accelerate digital transformational outcomes for organizations around the globe. Through its Advanced Technology Center, a collaborative ecosystem of the world's most advanced hardware and software solutions, WWT helps clients and partners conceptualize, test and validate innovative technology solutions for the best business outcomes and then deploys them at scale through its global warehousing, distribution and integration capabilities.  

With over 12,000 employees across WWT and Softchoice and more than 60 locations around the world, WWT's culture, built on a set of core values and established leadership philosophies, has been recognized 14 years in a row by Fortune and Great Place to Work® for its unique blend of determination, innovation and creating a great place to work for all. 

Want to work with highly motivated individuals on high-performance teams? Join WWT today! 

What will you be doing?
The Sales Marketing Manager–Federal will lead the strategy, planning, and execution of impactful customer experiences—from tradeshows and networking events to thought leadership seminars. You’ll partner closely with the Federal sales team to ensure event strategies align with business priorities, leveraging data and insights to guide decisions. Working collaboratively with marketing peers, you’ll create engaging digital and in-person touchpoints to create awareness and demand generation to achieve pipeline and revenue goals.

Responsibilities:

• Drive the planning, budgeting, production and execution of exceptional customer experiences, including, but not limited to, tradeshows, networking events and thought leadership seminars.
• Serve as a business partner to the Federal sales team – aligning event strategy to business priorities, while leveraging research, data and insights to guide decisions. In addition, develop and manage relationships with key other stakeholders that are internal clients of the Sales Marketing Team. This may include Services leadership, Engineering leadership, and other key executives.
• Work horizontally with Marketing peers to influence messaging and articulate World Wide Technology’s capabilities, differentiating value, and key benefits for the Vertical
• Create experiences that engage with customers every step of their journey: pre, during and post event, deepening consideration and intent at every stage. Additional multi-channel touchpoints, developed in partnership with Marketing peers, may include digital advertising, OOH, social posts, event signage and collateral, PR, email nurturing campaigns.
• Maintain strong relationships with key partners (business, OEM, media, etc.) to obtain funding and establish joint presence at events.
• Develop budgets, forecasts and ensure campaigns stay on-budget
• Work closely with third party vendors to produce high-quality and impactful events.
• Evaluate campaign performance, measure ROI and translate results into actionable recommendations.
• Maintain a keen understanding of Federal industry trends affecting clients, and use the trends to make strategic recommendations
• Bring a positive and creative mindset to work each day – energizing the team and helping drive business forward.
• Provide onsite support, with up to 30% travel