Socure Logo

Socure

Senior Product Marketing Manager - Fintechs & Marketplace

Reposted 9 Days Ago
Remote
Hiring Remotely in United States
160K-190K Annually
Senior level
Remote
Hiring Remotely in United States
160K-190K Annually
Senior level
The Senior Product Marketing Manager will develop and execute strategies for Socure’s fintech and marketplace solutions, ensuring alignment between product capabilities and customer needs while leading market research and product launches.
The summary above was generated by AI
Why Socure?

Socure is building the identity trust infrastructure for the digital economy — verifying 100% of good identities in real time and stopping fraud before it starts. The mission is big, the problems are complex, and the impact is felt by businesses, governments, and millions of people every day.

We hire people who want that level of responsibility. People who move fast, think critically, act like owners, and care deeply about solving customer problems with precision. If you want predictability or narrow scope, this won’t be your place. If you want to help build the future of identity with a team that holds a high bar for itself — keep reading.

Job Overview

The Product Marketing Manager for Fintech and Marketplace segments will develop and execute product marketing strategies to drive awareness, adoption, and growth for Socure’s solutions in these dynamic markets. This role partners closely with product, sales, and marketing teams to define positioning, messaging, and go-to-market plans tailored to the unique needs of fintech and marketplace customers.

The PMM leads market research, supports product launches, and ensures alignment between product capabilities and customer needs, with a specific focus on digital identity, onboarding, fraud prevention, and compliance solutions for fintechs and marketplaces.

As the PMM for Fintech and Marketplaces, you won't just market products; you will be the strategic architect helping the world’s most innovative companies solve their biggest challenges: trust, fraud, and frictionless growth.

Job Responsibilities
  • Develop product positioning, messaging, and value propositions that differentiate Socure’s solutions for fintech and marketplace customers.

  • Lead the charge on high-impact launches. You aren’t just hitting "send" on an email; you are orchestrating cross-functional teams to ensure our innovations land with a splash and drive immediate pipeline.Serve as the "Voice of the Market." You’ll dive deep into the competitive landscape of digital identity and compliance, ensuring our roadmap stays two steps ahead of industry shifts.

  • Collaborate with product, sales, and marketing teams to ensure consistent messaging and alignment across channels.

  • Turn our sales team into experts. You’ll create the "battle cards," pitch decks, and training that help our account executives win in the complex ecosystem.

  • Track and analyze product and campaign performance metrics, providing insights and recommendations for optimization.

  • Develop customer-facing content, including case studies, blog posts, and product collateral, highlighting the impact of Socure’s solutions in fintech and marketplace environments.

  • Gather feedback from customers and internal stakeholders to inform product improvements and marketing initiatives.

  • Develop thought-leadership content (blogs, whitepapers, case studies) that establishes Socure as the definitive expert in marketplaces and fintechs.

Job Requirements
  • Bachelor’s degree in Marketing, Business, Communications, or a related field.

  • 5+ years of experience in product marketing, marketing, or a related field, with a strong preference for experience marketing to fintech and/or marketplace customers.

  • Strong written and verbal communication skills.

  • Analytical mindset with the ability to interpret data and market trends.

  • Project management and organizational abilities; able to manage multiple projects and adapt to shifting priorities.

  • Deep understanding of product marketing, go-to-market strategies, and sales enablement.

  • Collaboration and relationship-building skills across cross-functional teams.

  • Adaptability, curiosity, and a willingness to learn in a fast-paced environment.

  • Experience with digital identity, fraud prevention, or compliance solutions is a plus.

  • Experience marketing to FinTechs and/or Marketplace customers is a must.

Socure is an equal opportunity employer that values diversity in all its forms within our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
If you need an accommodation during any stage of the application or hiring process—including interview or onboarding support—please reach out to your Socure recruiting partner directly.

Follow Us!

YouTube | LinkedIn | X (Twitter) | Facebook

Top Skills

Compliance Solutions
Digital Identity
Fraud Prevention

Similar Jobs

6 Days Ago
Easy Apply
Remote
USA
Easy Apply
93K-140K Annually
Senior level
93K-140K Annually
Senior level
Fintech • Social Impact • Software
The Senior Product Marketing Manager will lead product marketing strategy, develop go-to-market initiatives, and serve as the product expert across various teams, ensuring effective communication of product features and benefits.
Top Skills: Content Management SystemsGoogle AnalyticsMarketing Automation ToolsSeo
12 Days Ago
Easy Apply
Remote or Hybrid
United States
Easy Apply
102K-172K Annually
Senior level
102K-172K Annually
Senior level
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
The Sr. Product Marketing Manager will define and manage the go-to-market strategy for asset tracking products, focusing on customer engagement and sales enablement.
Top Skills: B2B Marketing
3 Days Ago
In-Office or Remote
2 Locations
116K-150K Annually
Entry level
116K-150K Annually
Entry level
Digital Media • Fintech • Information Technology • Machine Learning • Financial Services • Cybersecurity • Automation
The Product Marketing Manager will oversee a team to create marketing strategies for consumer bank products, manage budgets, and ensure compliance with regulations.

What you need to know about the Austin Tech Scene

Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.

Key Facts About Austin Tech

  • Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
  • Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
  • Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
  • Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account