Lead SEO, AEO, and GEO strategy for a B2B Digital Risk Protection category. Build visibility across search engines, AI-generated answers, and review platforms; optimize semantic structure, technical SEO, content, and reputation signals; and connect search performance to leads, revenue, deals, and trust. Develop analytics, test hypotheses, conduct R&D on emerging AI search mechanics, and collaborate with PR, SERM, content, product, and analytics teams.
This is a remote position.
1. Build a search presence for the new category
- Develop an SEO / AEO / GEO strategy for Digital Risk Protection
- Focus not only on traffic, but also on the impact of search on the business (revenue, deals, trust)
- Structure semantics around B2B intent (not ‘what is it’, but ‘how does it affect the business’)
- Build a presence on Google, in AI-generated answers and within the review ecosystem
2. Work with AI search and GEO (Generative Engine Optimisation)
- Optimise content for AI-generated answers (ChatGPT, Gemini, Perplexity)
- Manage how the AI’s interpretation of the company is formed
- Work with entities, sources and citations
- Test hypotheses: how content influences AI search results
3. Focus on meaning, not just SEO
- Contribute to the presentation of case studies, analytics and product pages
- Provide briefs based on intent and business objectives, rather than ‘turnkey’ solutions
- Work in tandem with PR, SERM and content teams
- Build a unified framework: search + AI + media + reviews
4. Build an analytics and growth system
- Set up a metrics system:
- visibility (search + AI)
- branded / non-branded
- impact on leads and deals
- Formulate hypotheses and test them
- Treat SEO as a growth function, not just support
5. Participate in R&D
- Test new approaches in AEO / GEO
- Work with edge-case mechanics (as part of experiments)
- Study how AI responses are generated
- Help us build expertise in a category where we currently have none
Requirements
- 3+ years’ experience in SEO (preferably in B2B or international contexts)
- Understanding of how search engines work and ranking factors
- Experience with semantic core, technical optimisation and content SEO
- Ability to work with SEO tools and analytics systems
- Experience with drop domains, PBNs, outreach and automation (e.g. Zennoposter)
- Systematic thinking and an understanding of SEO as a tool for business growth
- Ability to justify and defend your decisions
- Proactivity and an interest in new search technologies
- Willingness to take responsibility for results
- Desire to develop expertise and explore new approaches to SEO
- Proven experience in SEO within an international environment
The following would be an advantage
- Experience in GEO / AEO
- Experience in SERM / reputation management
- Experience working with the US / EU markets
- Experience working with B2B SaaS / fintech
- Understanding of how review platforms work
- Experience in R&D (tests, experiments, non-standard approaches)
Benefits
- Full-time remote work;
- Flexible working hours, with a focus on results and availability on weekdays from 10:00 to 19:00 Moscow Time;
- Official employment with an international legal entity, with payments in USD or USDT;
- 28 days’ annual leave + 3 additional paid days off each quarter;
- Support, engagement and professional development within the team;
- Internal community, corporate media, professional development and involvement in the company’s growth.
Similar Jobs
Other • Utilities
Hunter-style SMB sales role focused on new customer acquisition for businesses (10-299 employees). Prospect, cold-call, network, qualify needs, recommend T‑Mobile solutions, negotiate and close deals, use sales automation to manage pipeline, and meet monthly quotas while developing sales skills.
Top Skills:
Sales Force Automation
Other • Utilities
The State Government Account Executive develops new business with state and local government accounts, manages customer relationships, renews contracts, drives upselling and retention, resolves account issues, and meets sales, renewal, churn, call, productivity, and revenue targets. The role requires extensive data entry, system navigation, account analysis, ongoing product and sales training, and adherence to ethical and professional standards.
Top Skills:
Wireless Telecommunications
Aerospace • Cloud • Digital Media • Information Technology • Mobile • News + Entertainment • Generative AI
Handle back-to-back customer service and technical support calls, addressing billing, programming, troubleshooting, and product-service questions. Provide solutions to diverse customers while promoting relevant products and services. The role is full-time, work-from-home, includes paid training, and requires reliable internet, a dedicated office, English and Spanish fluency, schedule flexibility, and residence in an eligible state.
Top Skills:
Cable Or Fiber InternetEthernetMonitorsPcUsb HeadsetUsb KeyboardUsb MouseUsb Webcam
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
