Vice President – Consumer Bank Marketing Analytics (Onboarding & Engagement)
As the Onboarding & Engagement Analytics Team Lead in Consumer Bank Marketing Analytics, you’ll own the analytics strategy behind onboarding and engagement marketing campaigns and lead a team in turning data into decisions that strengthen long-term customer relationships and optimize multimillion-dollar marketing investments.
Job Responsibilities:
Lead a team of three to four data scientists developing and executing the analytics roadmap to drive Onboarding and Engagement marketing strategy while also being a hands-on-contributor.
Translate unstructured business questions into rigorous customer behavior analyses. Identify gaps in how we measure, target, or engage customers today and lead the work to close them
Lead A/B and incrementality testing from experimental design through interpretation and recommendation
Design and influence the build of reusable data products, including curated data sets, context libraries, and AI agents, that power both analyst-led insights and emerging agentic AI solutions
Present findings and recommendations to senior stakeholders
Partner with leaders in Data & Analytics, Finance, and Marketing on experimental design and data strategy
Required qualifications, capabilities and skills:
- Master’s degree in quantitative discipline (Data Science/Analytics, Mathematics, Statistics, Engineering, Economics, Finance, or related field), OR equivalent directly applicable experience
- 2+ years of direct or indirect people management experience, including hiring, training and developing high-performing talent.
- 4+ years applying statistical methods to real-world problems
- 4+ years of SQL experience; proficiency in Python or R; and experience with data visualization tools and techniques.
- Hands-on experience with AI tools (e.g., GitHub Copilot, Claude Code, Codex) to accelerate day-to-day analytics; experience developing agents
- Strong written and verbal communication skills, with experience articulating results to all levels of management.
About Us
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
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