Own SEO, email marketing, lead generation, and event planning to increase brand awareness and qualified leads. Manage organic search strategy, email campaigns, landing pages, campaign tracking, marketing tools, and CRM hygiene. Analyze traffic, leads, conversions, and event ROI while partnering with sales and leadership on messaging and go-to-market initiatives.
Easy Street Capital is a private real estate lender headquartered in Austin, Texas serving real estate investors around the country. Defined by an experienced team and innovative loan programs, Easy Street Capital is the ideal financing partner for real estate investors of all experience levels and specialties. Whether an investor is fixing and flipping, financing a cash-flowing rental, or building ground-up, we have a solution to fit those needs.
We are looking for a highly organized and driven Marketing Specialist to own SEO, email marketing, lead generation, and event planning/management. You’ll work with a fun, fast-paced team to help grow brand awareness and drive qualified leads.
Responsibilities:
- Own and execute SEO strategy to improve organic search visibility and website traffic
- Plan, build, and manage email marketing campaigns (nurture sequences, newsletters, promotional campaigns)
- Drive lead generation through digital channels, landing pages, and campaign tracking
- Plan and manage events as well as track, analyze and report the success of events
- Track campaign performance and report on KPIs (traffic, leads, conversion, event ROI)
- Partner with sales/originations and leadership on messaging, campaigns, and go-to-market support
- Empower the team with marketing campaigns that help drive sales
- Maintain marketing tools, lists, and basic CRM/marketing automation hygien
Skills Desired:
- 3 - 5 years of marketing experience with hands-on SEO, email marketing, and lead generation
- Experience planning and executing events
- Strong written communication and attention to detail
- Comfortable with marketing tools (e.g., SEO tools, HubSpot, etc.)
- Highly organized, able to manage multiple projects and deadlines
- Self-starter who thrives in a fast-paced, growing environment
- Experience in investment real estate or mortgage is strongly preferred
Benefits:
- Company sponsored health insurance
- Company sponosred 401(k)
- Paid vacation time
- Paid sick leave
- Weekly in office lunch
- Work with a fun, fast-paced team in a vibrant downtown office
- Hybrid work from home option after 6 months
We are looking for the right team member to join our team. If you feel you are that person, please apply!
Easy Street Capital Austin, Texas, USA Office
201 W 5th St, Austin, Texas, United States, 78701
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