Product Marketing Manager

Job Title: Product Marketing Manager 

Location: Austin TX 

Type:  FTE 

About Audyence 

Audyence is a high-growth B2B marketing technology company powering a two-sided marketplace that enables marketers to buy outcomes-based media from premium publishers with unprecedented control, transparency, and efficiency. Backed by industry insiders and trusted by some of the world’s largest B2B brands, our platform is reshaping how demand generation is executed at scale.  

Role Overview 

Audyence is seeking an experienced Product Marketing leader to own the packaging, positioning, and market adoption of our technology platform. This role is both strategic and client-facing, sitting at the center of Product, Sales, Marketing, and Customer Success.  

You will be responsible for how our technology is understood, sold, adopted, and evolved; from feature launches to customer evangelism. This is a high-visibility role with a direct impact on revenue growth, product adoption, and customer retention. 

The expected pay range for this position is $105,000-$125,000 

Key Responsibilities 

• 5–7+ years of experience in Product Marketing or Marketing Management
• Experience on the brand-side (in-house), ideally within SaaS or B2B technology
• Proven experience working cross-functionally with Product, Sales, and Customer Success
• Client-facing experience, including presenting, facilitating sessions, or leading discussions
• Comfortable translating technical features into clear, compelling business value
• Experience supporting go-to-market launches, sales enablement, and customer adoption 

Qualifications 

• Product Marketing & Positioning
• Own the packaging and positioning of the Audyence technology stack, including all features and capabilities
• Develop clear, differentiated product narratives aligned to Audyence’s ICP and buyer personas
• Act as the internal voice of the product, ensuring consistency across all messaging 

• Sales Enablement & Go-To-Market
• Own Sales Enablement for feature releases, including:
• One-pagers
• FAQs
• Feature explainers and use-case mapping
• Partner closely with Sales to ensure sales enablement assets are accurate, clear, and usable. Measure usage and impact. Support pre-sales efforts as needed (scope to be defined as the role evolves) 
• Product-Led Content & Thought Leadership
• Build and be featured in all product-specific marketing content, including:
• Product collateral
• Feature announcements
• Case studies and demos
• Serve as a visible product evangelist through high-impact content such as:
• Video blogs
• Episodic content series
• Webinars or live sessions
• Participation in virtual and live relevant communities
• Identification and production of Case Studies / Video Testimonials 

• Customer Evangelism & Post-Sales Enablement
• Act as a client-facing product evangelist, supporting adoption of new and existing features
• Lead customer product feedback sessions to inform roadmap and messaging
• Facilitate strategy and planning sessions with customers, tying product capabilities to business outcomes
• Partner with Customer Success to drive long-term value and retention

Compensation and Benefits 

• Hybrid work from our Austin office with paid parking
• Competitive salary & performance-based bonus
• Equity in a fast-growing company
• Medical, Dental, Vision for employees and family
• 401k
• Monthly Stipends for:
• Health & Wellness
• Home Internet
• Cell phone
• Child/Pet Care
• Commuter perks
• Annual Audballs Incentive Program  

We truly embody our values and live it through the culture we are creating at Audyence. 

• Think Big – Dream boldly and push boundaries
• F.I.T.F.O. (Figure It The F* Out) – Be resourceful, figure things out independently, and keep momentum moving
• Earn Trust & Respect – Operate with integrity and transparency in every interaction
• Take Agile Action – Move quickly with clarity and confidence. Progress over perfection
• Be Customer Obsessed – Solve real problems for real people. Always advocate for the user
• Take Ownership – Step up, take accountability, and deliver results
• Be Resourceful – Do more with less. Work smart, not just hard
• Prioritize Profitability – Build a sustainable, capital-efficient company that lasts
• Execute with Quality – Sweat the details and build with care. Excellence is the expectation
• Know Where You Stand – Use data to measure performance and stay grounded in reality
• Share Knowledge with Others – We grow faster together. Make knowledge transfer part of your default behavior 

If you don’t meet every qualification listed, we still encourage you to apply. Research shows that candidates who don’t check every box often self-select out, even though they may bring valuable skills and perspectives. We’re committed to building a diverse and inclusive workplace, so if you’re excited about this role and think you’d be a great fit, we want to hear from you! 

Disclaimer: 
This job description outlines the general nature and scope of responsibilities for the role. It is not an exhaustive list of all duties, responsibilities, or qualifications associated with the position. Specific tasks may evolve or change based on business needs. 

Equal Opportunity Employment: 
We are an equal opportunity employer and value diversity in our workforce. Employment decisions are made without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or any other status protected by applicable laws. We encourage candidates from all backgrounds to apply. 

Accessibility & Accommodations: 
We are committed to providing a fair and accessible recruitment process. If you require reasonable adjustments or accommodations during the application or interview process, please let us know. 

Employment Terms: 
Compensation, benefits, and employment terms will be provided in accordance with local laws and regulations in the jurisdiction where the role is based. 

If you don’t meet every qualification listed, we still encourage you to apply. Research shows that candidates who don’t check every box often self-select out, even though they may bring valuable skills and perspectives. We’re committed to building a diverse and inclusive workplace, so if you’re excited about this role and think you’d be a great fit, we want to hear from you!  

Disclaimer: 
This job description outlines the general nature and scope of responsibilities for the role. It is not an exhaustive list of all duties, responsibilities, or qualifications associated with the position. Specific tasks may evolve or change based on business needs. 

Equal Opportunity Employment: 
We are an equal opportunity employer and value diversity in our workforce. Employment decisions are made without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or any other status protected by applicable laws. We encourage candidates from all backgrounds to apply.  

Accessibility & Accommodations: 
We are committed to providing a fair and accessible recruitment process. If you require reasonable adjustments or accommodations during the application or interview process, please let us know.  

Employment Terms: 
Compensation, benefits, and employment terms will be provided in accordance with local laws and regulations in the jurisdiction where the role is based.