Top Senior Product Marketing Manager Jobs in Austin, TX

Drive go-to-market strategy for AI products, conduct market research, develop product messaging and positioning, and enable sales teams for success.

Lead strategic product marketing for a product area: define positioning, messaging frameworks, GTM and launch strategy, leverage AI for market and competitive intelligence, drive cross-functional alignment with Sales/Product/CS, influence pricing and revenue strategy, mentor team members, and measure market impact against business KPIs.

This role involves owning the positioning and messaging for TLDR, creating sales toolkits, and ensuring cohesive communication across teams for effective market launch and sales enablement.

Lead go-to-market strategy, messaging, and campaigns for payments products. Use AI-driven insights and generative tools for segmentation, content, personalization, campaign optimization, ROI tracking, sales enablement, and events while collaborating with stakeholders and agencies.

Own go-to-market and adoption campaigns for developer-focused product areas: build lifecycle campaigns, design and optimize web pages, produce case studies and enablement, gather market insights, and run creative brand projects. Lead end-to-end product launches, collaborate across Product, Sales, and Marketing, and optimize self-serve funnels to drive activation, retention, and revenue.

Lead messaging, positioning, and go-to-market for core AI-native security products. Drive product launches, sales enablement, demand generation content, customer research, and analyst/customer-facing evangelism to accelerate pipeline and revenue.

Lead go-to-market strategy for Magnet Forensics' security, incident response, and AI product portfolio. Influence executive, product, and sales stakeholders; translate technical AI/ML and forensic capabilities into messaging; develop buyer personas; create sales enablement and demand-generation content; evangelize products at events; partner with competitive intelligence and customer advocacy; mentor product marketing team members.

Lead product marketing for Chainguard Repository, managing launches, GTM strategy, and growth initiatives. Develop positioning, messaging, technical content, and enablement for sales and engineering. Translate malware and maintainer-behavior findings into credible narratives, collaborate across product, security, demand generation, and corporate marketing, and support roadmap and strategy communications.

Lead product marketing for VulcanForms' Industrials offering, defining positioning, go-to-market strategy, and customer messaging. Partner with engineering, commercial, production, and customers to create technical marketing materials, enablement, launch plans, and executive narratives. Monitor market, regulatory, and competitor shifts and support sales and program reviews to drive adoption.

Lead go-to-market and release marketing for assigned products: craft positioning, messaging, launches, enablement, and client engagement; produce sales/buyer assets; track launch and adoption metrics; partner cross-functionally to drive adoption and business outcomes.

Lead strategy and execution for automated marketing on behalf of thousands of restaurants. Own campaign creation/automation (email & SMS), diner database and consent model, agentic layer to convert data into marketing actions, marketing measurement standards, and activation/adoption of campaign tools.

Lead product marketing for an enterprise B2B SaaS agent: own launches, create customer case studies and academies, build competitive intelligence and ROI tools, develop sales enablement assets, and track marketing impact on pipeline and revenue.

Own messaging, positioning, and enablement for the private equity segment. Build PE personas and playbooks, support Sales with collateral and competitive battlecards, run voice-of-customer research and win/loss analysis, and use AI tooling to accelerate content production while partnering cross-functionally with Sales, Demand Gen, Product, and Customer Marketing.

Lead product marketing for HPE OpsRamp observability: define positioning and GTM, create high-conversion content, enable sales, run competitive and market research, drive thought leadership and customer advocacy to grow pipeline and influence product roadmap.

Lead go-to-market strategies to drive account expansion, cross-sell/upsell, and competitive displacement. Own TAM and segmentation analysis, develop positioning and sales enablement assets, synthesize market and competitor insights, track KPIs, and run enablement sessions to align Sales, Customer Success, Product, and Research for growth.

Lead product marketing strategy and go-to-market for enterprise and nonprofit products: craft positioning, drive launches and campaigns, create sales enablement and proof points, partner cross-functionally, and scale marketing execution using AI tools.

The Senior Product Marketing Manager will drive go-to-market strategies, maintain market insights, develop narratives, and partner with various teams for product adoption and growth.

Lead messaging, positioning, and go-to-market for the Thales CipherTrust Data Security Platform. Build developer-first narratives, sales and lead-generation collateral, launch GTM programs, run integrated marketing campaigns, and support sales through competitive analysis and cross-functional collaboration.

Lead product marketing for OpenSesame: own end-to-end GTM strategy, messaging, launches, sales enablement, market research, and GTM analytics. Build launch processes, improve collateral and sales outcomes, incorporate AI/LLM workflows, and drive cross-functional alignment to accelerate revenue and brand position.

Responsible for product marketing initiatives, including messaging, demand generation, and collaboration with sales and product teams to drive growth and customer success.

Lead positioning, messaging, and go-to-market for Agility's humanoid robotics portfolio. Create technical sales enablement, drive product launches, synthesize market intelligence, map customer decision journeys, and collaborate cross-functionally with Product, Engineering, Sales, and Creative to drive demand and storytelling.

Lead go-to-market for NodeZero WebApp Pentesting: build GTM strategy, positioning, competitive messaging, sales enablement, and product-marketing processes. Partner with Product and Engineering to translate technical AppSec capabilities into buyer-focused value, drive launches, and equip sales and channel partners to win deals.

Lead product marketing for RapidSOS public-safety and enterprise products: define GTM strategy, craft positioning and messaging, enable field teams with AI-assisted content workflows, gather field and customer insights, and collaborate with Product, Sales, and Customer Success to drive adoption and influence roadmap.

Own product marketing for Alteryx CDP & Data Connectivity portfolio—Live Query, OCR Tools, Intel Suite, Data Products, and Connect. Build positioning, launch plans, enablement, competitive battlecards, demos, and case studies. Partner cross-functionally with Product Management, Sales, Ecosystem teams, and field to drive GTM, messaging, and ecosystem alignment for cloud data platforms and data integration scenarios.

Own go-to-market for Coaching and Personnel product categories: gather market, customer, and competitive insights; define positioning and messaging; lead product launches and multi-channel campaigns; build enablement, playbooks, and training for Sales and CS; use Customer.io to drive adoption; define and track KPIs; create AI-driven workflows and partner with Product, Sales, Customer Success, and Executive leadership to grow adoption.