Texas — it’s huge and home to hundreds of thousands of businesses. Among these businesses are innovative (and downright cool) startups and tech companies located throughout the state. While this is by no means a comprehensive list, consider it an introduction to the many, many innovative tech companies in Texas.
Top Tech Companies in Texas
- Cision
- Optimizely
- RetailMeNot
- WellAware
- FlightAware
- Snapstream
- 5miles Door Inc.
Top Tech Companies in Texas
Industry: Adtech
What they do: Outbound Engine provides marketing automation software that helps small businesses and independent professionals manage email marketing, social media posting and referral campaigns. The platform automates campaign scheduling and content distribution across multiple channels, enabling businesses to maintain consistent customer engagement without manual intervention. OutboundEngine serves over 10,000 customers, and was acquired by Elm Street Technology in 2021 as part of the company’s expansion into marketing automation for real estate and lending sectors.
Industry: Software, Travel
What they do: Navan’s technology offerings cover corporate travel and expense management. Its platform includes a marketplace of travel options, 24/7 access to support and customizable dashboards for real-time data visibility. Navan says its customers spend less time on expense reconciliation and save money on travel bookings.
Industry: Cloud, Information Technology, Security
What they do: With its U.S. headquarters in San Francisco, Atlassian has office locations all around the world, including Austin. The company has a portfolio of collaboration and work management products, including Jira, Confluence and Trello. These products enable software developers, marketers, IT professionals and others to manage projects, prioritize ideas, store knowledge and more.
Industry: Edtech
What they do: ReUp Education provides technology and coaching solutions to help adult learners with some college experience return to higher education. The company works with over 90 partner schools and learning providers across 40 state-and-system-networked institutions, using predictive scoring and personalized success coaching to re-enroll learners and support them through graduation. ReUp has helped more than 900,000 adult learners and re-enrolled over 50,000 students.
Industry: Artificial Intelligence
What they do: Graphcore is a wholly owned subsidiary of SoftBank Group that develops AI compute processors and systems. The company designs specialized hardware and software to accelerate machine learning and AI applications, addressing challenges in silicon design, software integration and infrastructure deployment. Through its flagship Intelligence Processing Unit (IPU) and Poplar software stack, Graphcore delivers high-efficiency parallel processing engineered specifically for next-generation AI workloads.
Industry: Social Resources
What they do: Findhelp enables health systems, governments and community organizations to identify social needs, coordinate services and manage benefits enrollment through a unified digital platform. The Austin-based company operates a large social care network, connecting people to resources including employment programs, housing, food assistance and health services. Findhelp reaches more than 70 million users across the United States.
Industry: Fintech
What they do: Invoice Home provides an online invoicing platform that enables freelancers, entrepreneurs and small businesses to create and send professional invoices with templates designed by professional graphic designers. The platform also supports payment collection through PayPal and Stripe, cloud-based document storage and mobile access via iOS and Android apps. Invoice Home serves customers across various countries, with templates available in multiple languages.
Industry: Automotive, Telecommunications, Media
What they do: Cox Enterprises operates as a multi-industry conglomerate centered on telecommunications, media publishing and automotive services through divisions like Cox Communications and Cox Media Group. Its Cox Automotive branch powers key industry channels by combining consumer research platforms like Autotrader and Kelley Blue Book with wholesale vehicle networks like Manheim. Across regional hubs like its Austin facility, the company executes corporate, technology and customer service functions using flexible work models.
Industry: Edtech
What they do: Aceable offers state-approved online courses in drivers education, mortgage licensing and insurance licensing, among other certifitations. The mobile-first platform serves learners seeking flexible, self-paced certification and licensing education across multiple industries. Founded in 2012, Aceable has expanded beyond its original drivers education focus to cover various other sectors.
Industry: Observability
What they do: LogicMonitor provides an AI-powered hybrid observability platform that delivers unified visibility across on-premises, cloud and edge infrastructure. The platform integrates with third-party security protocols and uses Edwin AI to automate incident response and remediation. LogicMonitor serves enterprise IT teams and managed service providers seeking to accelerate issue resolution and prevent downtime across complex digital environments.
Industry: Adtech
What they do: AdAction Interactive provides custom mobile app marketing solutions for user acquisition and monetization. The company helps app developers and marketers identify target audiences and track campaign performance through its platform. AdAction works with major brands and technology companies to deliver performance-based marketing across more than 180 countries.
Industry: Fintech, software
What they do: SoFi is a financial services company built to assist borrowers with achieving financial independence. Its platform delivers various personal finance solutions, including mortgage loan origination and financial management tools. Employees receive stock options, paid volunteer time off, paid parental leave and a $200 monthly student loan contribution. The organization operates a 12,500-square-foot facility in Frisco, Texas, designed to house over 100 staff members.
Industry: Gaming
What they do: Sciplay develops free-to-play social gaming experiences for mobile and web platforms. The company produces social casino games including Jackpot Party Casino Slots, Quick Hit Slots and Gold Fish Casino Slot Games, alongside casual titles like Solitaire Daily Break and Bingo Showdown. SciPlay operates six studios globally and maintains a significant presence in Austin, where it develops and optimizes its portfolio of games for millions of players worldwide.
Industry: Software
What they do: Sonar delivers code quality and security verification through SonarQube, its unified platform that checks code reliability, security and architectural integrity across multiple programming languages. The company’s tools help developers prevent quality and security issues whether code is written by humans or generated with artificial intelligence, reducing technical debt and minimizing risk for clients. Sonar operates from Austin with a hybrid workforce.
Industry: IoT and Software
What they do: CCC Intelligent Solutions provides cloud and mobile software for the automotive and insurance industries. The company’s platform connects insurance companies, parts suppliers, repair facilities and third-party providers to streamline claims processing and vehicle repairs. Its solutions reduce time to repair and recovery after accidents by automating workflows and improving data sharing across the supply chain.
Industry: Software Development
What they do: Zello’s push-to-talk voice communication platform transforms smartphones and smart devices into digital walkie-talkies for mobile workers across transportation, retail, construction and healthcare. The app enables instant voice connectivity over Wi-Fi and cellular networks and has users in more than 200 countries. Zello operates as a Texas-based company serving frontline workers who need reliable, real-time communication without traditional radio infrastructure.
Industry: Robotics
What they do: Apptronik develops Apollo, an AI-powered humanoid robot designed to automate repetitive assembly, material handling and logistics tasks in manufacturing, warehouse and retail environments. Built to safely navigate human workspaces, Apollo handles routine physical labor so human employees can focus on more complex responsibilities. Apptronik has tested the robot's capacity to boost efficiency and workplace safety through pilots with major companies like Mercedes-Benz.
Industry: Cybersecurity, IT
What they do: Imprivata delivers passwordless, zero-trust access solutions for mission-critical industries including healthcare, energy and government. The company operates an Austin office that develops secure authentication and identity governance technologies designed to improve security and operational efficiency. Imprivata’s platform enables secure digital workflows for environments with shared workstations and privileged access needs.
Industry: Healthtech
What they do: Torch Dental is an all-in-one dental supply platform that helps independent dental practices manage, order and budget supplies from multiple vendors through a single interface. The platform serves thousands of practices nationwide, offering AI-powered inventory management, price transparency across various vendors and pre-negotiated rates. Torch Dental’s consolidated purchasing approach can help independent practices reduce ordering time, enabling them to analyze spending patterns and control costs across their operations.
Industry: Software
What they do: FieldPulse is a Dallas-based SaaS platform that provides field service management software for small and midsize service businesses. The company delivers scheduling, dispatching, invoicing, customer communication and payment processing tools in a single platform. Service companies in HVAC, plumbing, electrical and specialty contracting use FieldPulse to streamline operations and coordinate teams across office and field locations.
Industry: Fintech, Software
What they do: Q2 offers a mobile banking software platform that banks, credit unions and financial institutions use to manage funds and service accounts. It bundles banking products for fintech, consumer and commercial clients. The company is headquartered in Austin.
Industry: Proptech
What they do: Agora provides real estate investment management software that helps firms streamline capital management, investor relations and operations. The platform enables users to track communications, transactions and documents while automating workflows across investment portfolios. Based in Austin, Agora serves commercial real estate investment firms seeking to simplify project management and reporting.
Industry: Fintech
What they do: ePayPolicy provides modern financial infrastructure for the insurance sector, enabling insurers to replace traditional collection methods with streamlined digital payment tools. The Austin-based fintech company operates a secure online portal for ACH and credit card processing, alongside features including check reconciliation, payables network management and point-of-sale financing. ePayPolicy serves insurance providers seeking to accelerate payment operations and reduce reliance on paper-based processes.
Industry: IoT Hardware & AI
What they do: Motive combines IoT hardware with AI-powered applications to automate operations across industries including construction, trucking and logistics. The platform helps businesses improve safety and productivity through integrated fleet management, driver safety, equipment monitoring and workforce management capabilities. Motive operates an office in Austin, which serves as a hub for its expanding sales and technical teams.
Industry: Logistics, Transportation Tech
What they do: Mothership operates a freight shipping marketplace that connects shippers with carriers for same-day and national less-than-truckload deliveries. The company offers real-time shipment tracking, digital documentation and a transportation management system dashboard that streamlines logistics operations. Mothership serves customers across many major U.S. metros for same-day delivery and nationwide coverage for LTL freight, with capabilities including instant quoting, route optimization and damage protection through its FreightProtect insurance product.
Industry: E-commerce
What they do: Expedia Group is a vacation rental platform providing access to hotels, houses, cabins and more across 190 countries. Expedia Group’s platform works on either side of the booking process, with both vacationers and those listing their homes. The platform helps renters find great places to stay and listers manage their prices, dates and rules.
Industry: Cloud Security & IT
What they do: Lansweeper operates an cyber asset intelligence platform that provides IT and security teams with comprehensive visibility across physical, virtual, cloud and IoT assets. It automatically discovers and catalogs every asset in an environment, normalizes asset data into a single trusted view and enriches it with context and risk signals. Lansweeper serves organizations across industries including healthcare and education, with an Austin office supporting its North American operations.
Industry: Adtech & AI
What they do: Optimizely operates an AI platform for marketing that enables companies to create and optimize digital experiences. The platform provides A/B testing, multivariate testing, feature management and web content management capabilities that help businesses test different digital approaches to improve customer engagement and conversion outcomes. Optimizely maintains offices across the globe, including a significant presence in Austin.
Industry: Cloud Security
What they do: SailPoint provides identity governance and administration solutions for enterprise companies. Its AI-powered platform automates access control and identity lifecycle management across cloud and on-premises environments, helping organizations manage user access to sensitive systems, applications, and data. By continuously monitoring digital identities, the platform prevents unauthorized access, enforces compliance policies and mitigates security risks.
Industry: Fintech
What they do: Apex Fintech Solutions provides cloud-native infrastructure powering digital investing for fintechs, broker-dealers and wealth management firms. Its AscendOS platform and integrated services support trading, clearing, custody, wealth management, cost basis tracking and tax reporting. Headquartered in Dallas, Apex serves hundreds of clients managing brokerage accounts with billion in assets.
Industry: Online Learning Platform
What they do: Udemy operates an online learning platform with more than 30,000 courses spanning professional development, creative pursuits and personal wellness. The company serves individual learners through its consumer platform and partners with businesses to provide employees access to its course library through Udemy Business. Headquartered in San Francisco with an office in Austin, Udemy enables skill development across technology, business, design and other fields.
Industry: Cloud and Healthtech
What they do: ClearDATA provides cloud security, compliance and operations solutions exclusively for the healthcare industry. The company serves healthcare technology companies, providers and life sciences organizations with managed multi-cloud security and cloud security posture management (CSPM) designed to meet HIPAA and other regulatory standards. ClearDATA’s platform combines proprietary software with managed services to help healthcare organizations protect sensitive data, accelerate compliance and secure cloud environments for AI adoption.
Industry: Security & Communications
What they do: AlertMedia provides emergency communication and threat intelligence solutions that help organizations respond to critical events and protect their workforce. The Austin-based company delivers multichannel two-way messaging risk intelligence across all phases of an emergency. Its platform enables organizations to quickly identify threats and communicate with employees during crises, business continuity incidents and other critical situations.
Industry: Software, Automotive, Transportation
What they do: Dealerware is an Austin-based SaaS company providing fleet management solutions for automotive dealerships and manufacturers. Its Dealerware+ platform automates fleet operations including courtesy vehicles, rentals, test drives and subscriptions on a single interface, while automating expense recovery through fuel, toll and daily rate charges. The company serves dealerships and OEM partners across the U.S. and Canada.
Industry: IT & Cybersecurity
What they do: Cloudflare operates a global cloud platform that delivers network services including content delivery, DDoS protection, Zero Trust security and web application firewalls to businesses worldwide. The company routes traffic through its distributed network to enhance security and performance without requiring infrastructure changes. It also offers AI-focused products like Workers AI, allowing developers to run machine learning models directly on its edge network.
Industry: Infrastructure-as-a-Service
What they do: Riot Platforms operates large-scale data centers and Bitcoin mining facilities across Texas and Kentucky, with engineering and fabrication capabilities in Denver and Houston. The company develops and owns digital infrastructure powered by low-cost energy, serving high-density computing workloads for Bitcoin mining and artificial intelligence applications. Riot’s in-house engineering subsidiaries, ESS Metron and E4A Solutions, provide electrical manufacturing and power deployment capabilities that accelerate infrastructure development and operations.
Industry: E-commerce & Software
What they do: Sysco LABS is the innovation office of Sysco, developing e-commerce and digital platforms for the global foodservice distributor. Sysco LABS builds software that powers online ordering, mobile applications and back-end systems serving restaurants and foodservice operators worldwide. The division hires engineers, product managers and other tech talent to develop features across its platforms.
Industry: Information Technology
What they do: CDW is an IT solutions provider that supports businesses through expertise in areas ranging from artificial intelligence to cybersecurity and data management. It also connects clients with an array of hardware and software products from brands such as Samsung, Adobe, Acer, Cisco, Microsoft, LG, HP and CrowdStrike.
Industry: Hospitality
What they do: inKind is a restaurant financing platform that provides debt-free capital to independent restaurants through a dining credit model. Its platform connects restaurant operators with interest-free financing while enabling diners to access rewards and exclusive offers through its app, helping restaurants reach new customers and accelerate growth. To date, inkind has funded over 6,000 restaurants.
Industry: Cloud Security & Software
What they do: Cisco ThousandEyes is a digital experience monitoring platform that provides visibility across networks, cloud services and applications to help organizations measure and optimize user experiences. The company monitors network paths, application performance and internet dependencies to deliver automated insights and proactive recommendations for IT operations. Cisco ThousandEyes operates from Austin, Texas and serves enterprises globally seeking to assure digital experiences across any network.
Industry: E-commerce
What they do: RetailMeNot operates a digital coupon and cash back platform that connects consumers with retailers, restaurants and brands. The company distributes mobile coupons, promo codes and guaranteed cash back rewards across more than several thousand retailers across various categories. RetailMeNot also owns VoucherCodes.co.uk and other coupon sites internationally.
Industry: Real Estate Software
What they do: Luxury Presence provides real estate agents and companies with an intuitive webpage builder and SEO and content management tools, along with AI-driven marketing and lead nurturing tools that help agents attract clients and manage relationships. The company works in a hybrid capacity throughout the United States and is headquartered in Austin’s Warehouse District.
Industry: Fintech
What they do: PEAK6 combines financial services and technology through its primary trading arm, PEAK6 Capital Management. The unit trades the firm’s own capital to supply liquidity and facilitate transactions across U.S. options markets. Beyond trading, the holding company develops and funds technology-driven businesses, supporting subsidiaries like Apex Fintech Solutions alongside other digital platforms.
Industry: Real Estate
What they do: Closinglock builds fraud prevention and secure closing solutions for title companies and law firms handling real estate transactions. The platform protects against wire fraud and identity theft through seller verification, secure payment processing, wire transfer protection, loan payoff verification, encrypted document sharing and electronic signature collection. Closinglock also integrates with title production systems to streamline workflows while keeping transaction data and funds secure.
Industry: Adtech
What they do: Grocery TV is an in-store retail media platform operating across the United States. Its platform places ad content on screens in brick-and-mortar grocery stores, reaching shoppers with campaigns from various brands. The company operates displays in over 6,000 stores through partnerships with more than 120 retailers, reaching around one in four Americans, according to the company.
Industry: Telecommunications
What they do: Ericsson provides 5G and telecommunications infrastructure to service providers, enterprises and government agencies. The company operates its North American headquarters in Plano and manufactures 5G equipment at its 5G USA Smart Factory in Lewisville. The equipment and services provided by its U.S. facility help carry wireless traffic nationwide, powering critical networks for utilities, manufacturers and public safety organizations.
Industry: Real estate
What they do: Realtor.com operates a real estate technology platform based in that connects home buyers, sellers and renters with local agents. The platform displays property listings, provides neighborhood insights and offers tools for comparing homes and assessing climate-related risks like flooding and wildfire exposure. Realtor.com also operates Avail, a rental management platform, and UpNest, which matches sellers with multiple agents. The company is headquartered in the Central East Austin area.
Industry: E-commerce
What they do: Commerce operates an ecosystem for digital commerce. The company provides BigCommerce, a flexible e-commerce platform for businesses of all sizes, alongside Feedonomics for product data optimization and Makeswift for visual storefront creation. These interconnected tools help businesses build and scale online sales operations and also supports physical commerce operations.
Industry: Data Analytics
What they do: Striveworksautomates machine learning operations and data analysis for government and commercial organizations. The company builds and deploys AI models that adapt to changing environments, with capabilities spanning multi-domain awareness, object detection and tracking and cloud-to-edge deployment. Striveworks serves defense agencies and has received a $70 million government contract to scale AI deployments across U.S. defense organizations.
Industry: Cybersecurity
What they do: Rapid7 provides AI-powered managed detection and response, exposure management, vulnerability management and cloud security solutions. The company operates an open platform that combines threat detection, incident response and attack surface management capabilities. Rapid7 serves over 11,000 global customers and maintains offices in Austin’s Warehouse District.
Industry: Fintech
What they do: Wise has its U.S. headquarters in the Wells Branch area of Austin. The fintech company allows users in dozens of countries to send and receive money through international transfers. It also provides businesses with a suite of solutions and its technology can connect to accounting software.
Industry: Marketing Tech
What they do: MVF is a media and marketing company that connects businesses with high-intent customers across B2B and B2C sectors. Headquartered in London with a major U.S. hub in Austin, MVF operates various brands and a proprietary technology platform to help clients acquire customers ready to buy. The company serves industries including healthcare, retail and logistics, combining paid marketing, content and data insights to drive customer acquisition and business growth.
Industry: Retail & Mobile
What they do: Upside operates a mobile app that enables users to earn cash back on purchases at partner gas stations, grocery stores and restaurants. The Austin-based company has built its business around a rewards model where users upload receipts to claim cash back, which they can redeem through bank transfers or e-gift cards. With over 5 million users, Upside has distributed over $1 billion in cash back to consumers.
Industry: Big Data
What they do: Cision operates CisionOne, an AI media intelligence platform that serves PR and communications teams with media monitoring, analytics, journalist outreach and social listening capabilities. Cision maintains an office in Austin, Texas, and serves major brands including General Mills, Mastercard, and Adobe through its integrated suite of services, including PR Newswire for press distribution and Brandwatch for consumer intelligence.
