In honor of Alcohol Awareness Month, Aceable Driver's Ed launched the 53 Minutes initiative, a social media campaign to raise money for Mothers Against Drunk Driving and raise awareness that, in America, one person on average loses their life in a drunk driving accident. Aceable pledged to donate $3 for every selfie posted on social media with the number 53 and hashtag #53Minutes.
More than 100 people participated, many sharing moving stories of friends and family ones who were killed in drunk driving accidents. Participants included members of the MADD Victim Support Facebook group & Miss Texas 2016 contestant Amber Smith.
Thank you to everyone who participated. You can learn more about the campaign here, and don't forget to donate to MADD!
