Top Product Marketing Manager Jobs in Austin, TX

Own product marketing at Vividly, building the function from the ground up. Responsibilities include coordinating product release communications, customer education, go-to-market launches, sales enablement, competitive positioning, feature adoption metrics, upsell campaigns, and a structured product advocacy program. The role translates complex SaaS functionality into compelling business value for CPG finance and sales buyers while collaborating across product, customer success, sales, marketing, and revenue operations.

Develops technical marketing content, enablement programs, certifications, workshops, training, solution guides, competitive assets, and hands-on learning experiences for customers, partners, sales teams, and customer success. Partners with Product Marketing, Product Management, and research teams to translate cybersecurity products and capabilities into practical resources, support launches, and improve education based on stakeholder feedback.

Lead competitive intelligence and market research across Outreach's AI and revenue platform portfolio. Translate market, customer, and competitor insights into differentiated positioning, battlecards, enablement, and strategic recommendations to influence GTM strategy, product decisions, and executive priorities. Represent Outreach externally and drive cross-functional initiatives that improve win rates and competitive positioning.

Own go-to-market for Trackforce product portfolio: develop positioning and messaging, lead end-to-end product launches, enable Sales and Customer Success with assets and training, track adoption and launch KPIs (including Pendo), and run voice-of-customer research to inform Product and GTM strategy.

Lead product positioning, go-to-market launches, lifecycle marketing, and content for Chowbus’s POS, software, financial services, and AI products. Develop messaging, customer campaigns, CRM workflows, sales enablement materials, and product education. Partner with Product, Engineering, Sales, Customer Success, and Marketing teams to improve adoption, retention, expansion, and renewals through research, competitive analysis, and performance testing.

Develop and maintain technical product and solution content, partner materials, competitive intelligence, sales enablement tools, messaging, and campaign support. Collaborate with Product Management, Engineering, Sales, Marketing, and technology partners to translate complex enterprise infrastructure, AI, storage, and high-performance computing concepts into compelling materials for technical and business audiences. Independently manage multiple projects, coordinate reviews, and support go-to-market initiatives.

Leads end-to-end market research initiatives, including study design, surveys, field management, analysis, and presentations. Conducts customer journey, persona, competitive intelligence, and brand health research to inform product and marketing strategy. Manages research vendors, budgets, timelines, data platforms, and cross-functional stakeholder relationships. Develops AI-enabled research workflows to scale insights, automate processes, and improve marketing impact.

Lead product marketing for AIStor: define positioning and messaging, build launch and solutions content, enable sales with competitive battlecards and technical assets, and coordinate cross-functionally to drive pipeline for enterprise AI storage.

Own Jump’s product marketing motion, including monthly release communications, product fact sheets, competitive intelligence, battlecards, SEO and GEO content, and SMB sales enablement. Partner with Product, Sales, Customer Success, and Demand Generation to develop positioning, launch strategies, messaging, and sales plays that drive pipeline, adoption, win rate, and shorter sales cycles. Use AI extensively to research, draft, analyze, and deliver marketing content efficiently.

Develop positioning and messaging for NetBrain’s network automation platform, create sales and customer-facing marketing assets, support product launches and go-to-market plans, maintain competitive differentiation, and gather market feedback. Partner with Product, Sales, Engineering, GTM Enablement, and Analyst Relations to translate technical capabilities into compelling buyer and seller content.

Develops and executes marketing strategies for assigned products or product lines, including customer and competitive research, positioning, product collateral, promotions, events, and go-to-market launches. Partners cross-functionally to prepare teams for launches, owns the product area, and mentors Product Marketing team members. Requires strong communication, analytical, strategic, creative, presentation, collaboration, and mentorship skills.

Own the voice agent go-to-market: define category narrative, drive developer adoption to enterprise deployment, lead product launches, craft positioning and battlecards, enable sales with collateral and proof points, collaborate on market and competitive intelligence, produce developer-facing content, and build repeatable AI-assisted PMM workflows.

Lead solutions marketing for voice AI use cases and verticals: craft narratives, decks, demos, battlecards, proof points, and web copy; enable sales and demand gen; measure pipeline impact and build AI-powered content production systems.

The Principal Product Marketing Manager will lead strategy, positioning, and go-to-market initiatives for Gong's agentic execution layer, targeting technical buyers in revenue operations. This role involves shaping messaging, driving launches, and making complex AI and execution concepts accessible to stakeholders.

Own product marketing for Bask’s telehealth platform, including positioning, messaging, product launches, sales enablement, competitive analysis, customer success training, website copy, case studies, SEO, and demand-generation content. Partner closely with Product and Engineering to translate technical capabilities into customer value for entrepreneurs and healthtech companies. Build the company’s first repeatable product marketing function and support both turnkey SaaS and platform/API narratives.

Own technical product marketing for Bloomreach’s APIs, integrations, and agentic AI platform. Translate platform capabilities into positioning, use cases, partner launch strategies, customer storylines, sales enablement, and go-to-market materials. Collaborate with Product, Engineering, Solutions Engineering, partners, sales, and technical buyers. Define launch metrics, coordinate milestones, communicate product value, and evaluate post-launch results.

Own Vanta’s AI product marketing strategy, including narrative, positioning, messaging, roadmap alignment, launches, event content, customer and analyst communications, and sales and customer-success enablement. Partner closely with Product and Engineering to translate technical AI capabilities into compelling, accurate market stories, influence roadmap decisions, and drive adoption. Lead keynote-level narratives, customer testimonials, objection handling, launch measurement, and scalable go-to-market processes.

Own product positioning and GTM strategy for assigned cybersecurity hardware and software products. Lead full relaunch campaigns, analyze competitors and buyer personas, translate technical capabilities into market messaging, build sales enablement, direct content and creative, and develop expertise in government and DoD procurement and channel enablement.

Lead product marketing for the Consumer Experience portfolio: own positioning and messaging, execute go-to-market plans, enable sales with assets and training, maintain AI-structured messaging, engage clients and run advisory board to drive pipeline, adoption, and revenue.

As a Technical Marketing Manager, you will lead product marketing for HPE Private Cloud AI, developing impactful technical content and strategies to convey AI solutions to customers while collaborating with various teams for technical accuracy and product alignment.

Lead enterprise B2B product marketing for Base financial markets: define GTM roadmap, positioning, segmentation, and launches for trading, lending, and tokenization; build repeatable case-study and sales-enablement assets; run cross-functional launches; drive competitive and market intelligence; define and optimize metrics; mentor junior PMMs.

The Product Marketing Manager will support messaging and positioning, develop customer insights, create marketing assets, assist in product launches, and enable sales efforts.

Lead product marketing for a technical B2B SaaS FinOps platform: define positioning and messaging, own go-to-market for launches, create content and sales enablement, analyze competitors, engage customers and analysts, and drive adoption and pipeline while building the function from the ground up.

Create technical product marketing assets and competitive positioning for an identity resilience platform. Enable sales and partners with whitepapers, datasheets, training, GTM campaigns, and partner co-marketing. Collaborate with product, content, and partner teams to translate technical capabilities into business value for security and IT leaders.

Lead product marketing for Keeper's cybersecurity products: define messaging, positioning and use cases; execute cross-functional launches; create content and SEO-optimized assets; coordinate webinars and partner co-marketing; gather customer feedback and conduct market and competitor research to drive awareness and pipeline.