Top Marketing Analyst Jobs in Austin, TX

Supports business development and underwriting through market research, prospect intelligence, CRM and pipeline management, reporting, presentations, marketing collateral, conference coordination, and opportunity tracking. The role researches MGAs, brokers, program administrators, and market segments; maintains accurate relationship and opportunity data; develops dashboards and executive-ready materials; coordinates outreach and follow-up; and collaborates with business development, underwriting, reinsurance, marketing, and leadership teams.

Manages and optimizes paid media campaigns across Google Ads, Meta, and other platforms. Analyzes marketing, website, organic search, and conversion data using GA4 and reporting tools; maintains tracking and attribution; builds dashboards; oversees A/B tests; and provides actionable recommendations to improve acquisition, engagement, and patient conversion.

Analyze marketing performance, customer behavior, campaign effectiveness, and conversion rates to identify actionable improvements. Partner with marketing and web analytics teams to monitor goals, conduct A/B testing, perform deep analysis, integrate data sources, and translate complex findings into strategic recommendations. Present accurate insights to stakeholders and support marketing planning, analytics capabilities, and business growth.

Marketing Analyst supporting social media, paid media, reporting, compliance workflows, content publishing, vendor coordination, and event logistics. The role manages social calendars, campaign creative, performance reports, competitive analysis, marketing spend, compliance submissions, and publishing across multiple platforms. It requires strong writing, attention to detail, independent ownership, vendor management, and comfort working across a broad marketing function in a regulated fintech environment.

Leads growth marketing analytics for a B2B SaaS product-led growth motion. Analyzes user, account, intent, and product signals; develops activation and lead-routing strategies; optimizes conversion pathways; runs growth experiments; and manages analytics, tracking, and data workflows across Marketing, Product, Sales Operations, RevOps, and Data Engineering.

Perform data-driven analyses to support product strategy, pricing, and retention. Build models and dashboards (Python/SQL/BI), analyze churn, CLV, conversion, and campaign ROI, design tests, forecast scenarios, and present executive-ready recommendations to cross-functional teams.

Analyze group health and life insurance contracts, develop RFPs and marketing presentations, support sales with timely benefit analyses, maintain client records, and use APIs and digital tools to optimize quoting and workflow processes.

Analyze marketing data to create case studies, develop attribution models, evaluate campaign performance, and communicate insights to stakeholders.

Plan and execute integrated multi-channel marketing campaigns (content, social, email, community, partner co-marketing). Create and manage content calendar, grow social and community presence, coordinate with Design and BD, track campaign performance, and produce materials for leadership, conferences, and press to drive awareness and adoption of Plume's RWA tokenization platform.

Leads TENEX’s global public relations and analyst relations function, building external communications from the ground up. Responsibilities include developing PR strategy, managing Gartner and Forrester relationships, coordinating global product launch communications, handling media inquiries, securing coverage, developing executive thought leadership, media training spokespeople, aligning messaging across teams, managing crisis communications, and reporting communications performance metrics.

Lead cross-functional marketing and operations strategy projects: generate hypotheses via analytics and benchmarking, plan and execute initiatives, align stakeholders, present executive-ready recommendations, and scale best practices to drive revenue and operational efficiency.

The Senior Business Systems Analyst - Marketing Technology bridges business processes with technical execution, translating business requirements into functional specifications while collaborating with product management and engineering teams.