Top Marketing Analyst Jobs in Austin, TX

Own and optimize the marketing tech stack, ensure data accuracy and governance, build and automate lead scoring/routing and campaign workflows, support technical execution of campaigns, develop performance dashboards and reports, partner with Sales to streamline lead flow, evaluate vendors, and create documentation and training.

Manage and improve email marketing database health, governance, and deliverability. Build audience segments, develop personas, track performance metrics, run A/B tests, and provide analytics and reporting to optimize email strategy and lifecycle campaigns in collaboration with marketing and automation teams.

Analyze marketing campaigns and customer insights using Google Analytics, Excel, and Google Ads. Manage social media and email marketing, coordinate B2B initiatives, oversee multiple campaigns, monitor performance metrics, and deliver reports to optimize strategy and engagement.

Analyzes digital marketing performance across SEO, paid media, email, and website channels. Builds dashboards and recurring reports, tracks acquisition and conversion metrics, investigates trends, evaluates attribution, supports campaign optimization, maintains data quality, and presents actionable recommendations to teams and clients.

Own marketing tracking and measurement across 14 markets, implement and audit GTM/GA4/pixels/server-side tracking, build automated Looker dashboards, run incrementality and A/B/geo-lift tests, define budget allocation frameworks, and set analytics standards and documentation to inform media spend decisions.

Manage and optimize paid campaigns on Google Search and LinkedIn; write and test ad copy, creative, and landing pages; refine targeting and audiences; run and report on email campaigns and deliverability; monitor shared inbox and handle responses; iterate on budget and creative to drive clicks and leads; report performance metrics and trends.

Lead marketing analytics for patient acquisition, engagement, and retention. Build BI dashboards, run campaign and A/B test analysis, implement attribution and measurement frameworks, extract and transform data via SQL, and partner cross-functionally to drive data-informed marketing decisions.

Analyze social media performance and social listening for pharma and healthcare clients, build dashboards and reports, translate data into actionable recommendations, and partner with account, content, and strategy teams to guide compliant, data-driven campaigns.

Perform data-driven analyses to support product strategy, pricing, and retention. Build models and dashboards (Python/SQL/BI), analyze churn, CLV, conversion, and campaign ROI, design tests, forecast scenarios, and present executive-ready recommendations to cross-functional teams.

Analyze group health and life insurance contracts, develop RFPs and marketing presentations, support sales with timely benefit analyses, maintain client records, and use APIs and digital tools to optimize quoting and workflow processes.

Plan and execute integrated multi-channel marketing campaigns (content, social, email, community, partner co-marketing). Create and manage content calendar, grow social and community presence, coordinate with Design and BD, track campaign performance, and produce materials for leadership, conferences, and press to drive awareness and adoption of Plume's RWA tokenization platform.

Analyze short-form video performance across TikTok, YouTube Shorts, and Instagram Reels. Identify trends, visual styles, and storytelling techniques to boost reach, engagement, retention, follower growth, and conversions. Build and maintain dashboards and reports on key KPIs, collaborate with creative teams to plan and test content strategies, iterate formats and posting schedules, and provide data-driven recommendations to optimize short-form content.

The Marketing Automation Analyst will create, deploy, and analyze email campaigns using Salesforce Marketing Cloud, focusing on engagement and revenue improvement.

The Digital Marketing Analyst will improve marketing automation, assist with lead generation, execute strategies, create content, and analyze data.

Leads TENEX’s global public relations and analyst relations function, building external communications from the ground up. Responsibilities include developing PR strategy, managing Gartner and Forrester relationships, coordinating global product launch communications, handling media inquiries, securing coverage, developing executive thought leadership, media training spokespeople, aligning messaging across teams, managing crisis communications, and reporting communications performance metrics.

Lead cross-functional marketing and operations strategy projects: generate hypotheses via analytics and benchmarking, plan and execute initiatives, align stakeholders, present executive-ready recommendations, and scale best practices to drive revenue and operational efficiency.

Lead research and thought leadership in marketing measurement and AI-enabled decisioning. Produce actionable insights, client-facing advisory, presentations, and peer-reviewed content. Mentor analysts, support sales and GTM, improve research processes, and drive adoption of marketing analytics methods (MMM, experimentation, attribution, forecasting) and AI-powered measurement across clients and teams.

Collect, validate, analyze, and report marketing performance data across channels. Maintain dashboards and recurring reports, monitor KPIs, investigate anomalies, perform exploratory analyses, create presentation-ready visualizations and narratives, support tagging/tracking and attribution, partner cross-functionally, and document metrics and workflows.

Manage integration project tracking and executive reporting for multiple acquisitions. Coordinate cross-functional workstreams, maintain trackers and action registers, investigate and resolve blockers, and support marketing operations (CRM/marketing automation, campaign tracking, sales enablement, websites) and reporting. Provide exposure to senior leadership and grow into broader Marketing & Strategy responsibilities.

Operate and administer HubSpot and HubSpot-Salesforce integrations; build campaign and event operations (forms, lists, routing); manage lead processing, data health, reporting, and attribution; integrate AI and automations to improve workflows; collaborate with marketing, sales, and revenue operations to standardize processes and ensure compliance.

Own marketing systems integrations and reporting across HubSpot and Salesforce, gather and document launch and campaign requirements, translate marketing needs into technical specs, analyze performance data, track projects and timelines, and act as the go-to coordinator for marketing technical builds through delivery.

Lead customer marketing campaigns to drive product adoption, advocacy, and expansion. Build customer stories, manage a reference/advocacy program, and partner with Product, CS, and Sales. Own analyst relations strategy and execution: briefings, evaluations, intelligence tracking, and maintaining relationships with Gartner, Forrester, IDC, and other analysts.

The Senior Business Systems Analyst - Marketing Technology bridges business processes with technical execution, translating business requirements into functional specifications while collaborating with product management and engineering teams.

Support marketing strategy through reporting, campaign and funnel analysis, CRM and data hygiene, lead routing and enrichment, marketing automation management, dashboarding, process documentation, and cross-functional coordination to optimize marketing operations and performance.

Analyze marketing data to create case studies, develop attribution models, evaluate campaign performance, and communicate insights to stakeholders.