Top Senior Marketing Jobs in Austin, TX

Plan, launch, and optimize B2B performance marketing campaigns across paid social, video, programmatic, and emerging channels. Translate ABM strategies into audience activation, manage budgets and vendors, develop creative briefs, run campaign and landing-page tests, and measure impact across awareness, engagement, opportunities, and pipeline. Collaborate with Creative, Content, Marketing Operations, Analytics, Sales, and Customer Marketing to improve campaign performance and investment decisions.

Leads product marketing strategy, go-to-market campaigns, positioning, messaging, sales enablement, product communications, and competitive analysis. Partners with Sales, Marketing, Product, and Engineering to create customer-facing content, documentation, and marketing materials. Tracks campaign effectiveness, supports RFPs, and translates technical concepts into accessible messaging to drive product awareness, adoption, usage, and revenue growth.

Lead growth marketing across lifecycle automation, consumer subscriptions, B2B performance marketing, brand, acquisition, retention, and marketing systems. Build behavior-based campaigns, launch subscription programs, optimize paid and owned channels, improve customer lifetime value, and establish scalable experimentation and reporting. Partner cross-functionally with Product, Engineering, Data, Sales, and Operations while leading marketing execution and team development.

Lead global mid-market B2B marketing for Snap's Small and Medium Customers: define strategy, manage a team, run integrated demand-generation campaigns (events, partner marketing, paid media, sales enablement), partner with Sales/Growth, use data to optimize leads and conversion, and align cross-functionally to drive acquisition, retention, and pipeline growth.

Own the worldwide IIT segment marketing strategy for a B2B SaaS company. Translate business priorities, market dynamics, customer insights, and competitive intelligence into marketing direction, messaging, campaigns, and go-to-market priorities. Align product marketing, campaigns, field marketing, events, ABM, demand generation, digital, communications, regional teams, and sales without direct authority. Analyze performance, win/loss data, and conversion metrics to identify opportunities, guide investment, and improve repeatable GTM plays.

Own and execute customer marketing, advocacy, lifecycle engagement, online community, review platform, reference, and storytelling programs. Recruit and nurture customer advocates, manage testimonials and case studies, coordinate customer events and outreach, maintain advocacy systems, and provide insights to Sales, Marketing, Product, and Customer Success. Track engagement, review, retention, and advocacy metrics to optimize programs and strengthen customer relationships, brand credibility, and business growth.

Lead MongoDB's marketing efforts focused on startups and the VC ecosystem, executing programs, building relationships, and measuring impact to strengthen presence in the Bay Area.

Lead adoption of Atlassian’s Teamwork Graph platform by developing positioning, messaging, go-to-market strategy, onboarding programs, enablement, and activation initiatives. Translate complex platform, data, and AI concepts for technical and business audiences, collaborate with Product, Engineering, Sales, and Customer Success, measure adoption analytics, optimize engagement programs, and represent the platform externally.

Hands-on performance marketing role responsible for planning, launching, and optimizing paid media and ABM campaigns across social, video, programmatic, and emerging channels. The role manages budgets, vendors, creative testing, audience activation, measurement, and campaign optimization to build awareness, generate demand, engage buying groups, and increase pipeline. It partners closely with Creative, Content, Marketing Operations, Analytics, Sales, and Customer Marketing.

Lead and scale multi-channel lifecycle marketing programs across email, SMS, and push. Develop personalized campaigns, journeys, segmentation, experiments, and reporting to improve patient and provider engagement. Collaborate cross-functionally with Product, Engineering, Operations, and Support teams while using analytics and A/B testing to optimize performance across B2B and D2C audiences.

Own North American regional field marketing and account-based marketing programs for mid-market audiences. Plan and execute trade shows, roadshows, roundtables, virtual events, direct mail, and ABM initiatives while partnering with sales and marketing teams. Manage lead capture, follow-up, sales enablement, campaign performance, pipeline conversion, and ROI analysis. The role requires approximately 40% travel and use of AI tools for research, planning, and analysis.

Leads product marketing for Huntress Managed EDR, owning positioning, messaging, content, campaigns, sales enablement, demand generation, and go-to-market strategy. Partners with product, sales, growth marketing, brand, and security teams to launch offerings, communicate technical benefits, drive pipeline, and expand customer accounts. The role requires deep cybersecurity product marketing experience and technical knowledge of endpoint security technologies.

Own product positioning, messaging, competitive intelligence, sales enablement, and launch marketing for ClassWallet’s ESA, school choice, K-12, and platform offerings. Partner with Product Management, Sales, and proposal teams; conduct buyer and user research; support product discovery; create messaging and enablement materials; and train sales leadership to drive adoption.

Lead and coordinate co-marketing campaigns with merchant partners across onsite, offsite, affiliate, and emerging channels. Manage partner relationships, campaign execution, performance optimization, budgets, compliance, RFPs, and cross-functional coordination. Analyze results to improve investment, revenue, GMV, acquisition, engagement, and lifetime value. Collaborate with sales, product, growth, creative, media, legal, and compliance teams across North American markets.

Own strategy, execution requirements, performance, and optimization for revenue-focused lifecycle marketing motions, including PLG, PQL conversion, cross-sell, expansion, and reactivation. Develop customer journeys, messaging, audiences, sequencing, and success measures; align Product Marketing, Product, Sales, Legal, Analytics, and Marketing Operations; track pipeline and revenue outcomes; and optimize campaigns through testing, attribution, and data-driven insights.

Leads and builds Donorbox’s product marketing function, owning positioning, messaging, product-led growth, launches, enablement, competitive intelligence, and performance measurement. Partners with Product, Sales, Customer Success, and Marketing to drive acquisition, conversion, retention, and expansion. Manages one direct report, establishes scalable processes and KPIs, influences roadmap priorities, and presents data-driven insights to executive leadership.

Owns Deepgram’s North American events and field marketing portfolio, including 20+ trade shows, conferences, partner programs, executive events, roadshows, and account-based initiatives. Responsibilities include event strategy, budgeting, vendor and contract management, partner funding, brand activations, sales enablement, pipeline attribution, lead routing, ROI analysis, and post-event reporting. The role partners closely with Sales, Demand Generation, Product Marketing, alliances, and Marketing Operations, while developing AI-powered workflows and supporting the Deepgram Speak event series.

Own campus acquisition and enrollment marketing across 50+ higher-education partners. Build term playbooks, campaigns, email and SMS programs, campus toolkits, events, student communities, and advocate networks. Track sign-ups by channel, optimize conversion and retention, manage event and campaign investments, and use AI to scale execution. The role partners with higher-education teams and campus stakeholders to increase course enrollment and improve fill rates.

Own the technical infrastructure supporting paid media, including tracking pixels, conversion signals, CRM audience syncs, marketing automation, data pipelines, platform integrations, UTM governance, launch QA, monitoring, and reporting infrastructure. Partner closely with paid media teams to troubleshoot data discrepancies, improve campaign launch speed, maintain data quality, and support audience operations across multiple advertising platforms.

Leads integrated AMER marketing campaigns to build awareness, generate pipeline, and drive revenue for a B2B SaaS company. Responsibilities include localizing global campaigns, developing content, managing cross-functional projects, partnering with Sales and BDR teams, measuring performance, optimizing full-funnel activities, supporting customer advocacy and expansion, and providing regional market insights.

Leads demand and field marketing for US major enterprise accounts, aligning with sales, BDR, partner, and digital marketing teams to generate pipeline and bookings. Responsibilities include omnichannel campaign planning, ABM, digital demand generation, executive events, partner marketing, budget management, vendor coordination, performance reporting, and ROI optimization. The role owns strategies for Global 2000 accounts and uses analytics, intent intelligence, and marketing technology to drive full-funnel engagement and conversion.

Owns user engagement, retention, and lifecycle marketing for millions of diners. Develops segmentation, cohorts, experiments, personalized campaigns, and cross-channel engagement programs. Analyzes datasets independently, measures campaign performance, and optimizes initiatives to increase user lifetime value. Builds agent-driven marketing infrastructure, prompts, playbooks, documentation, and campaign guardrails while partnering with designers, engineers, analysts, and creative teams.

Own Jasper’s customer advocacy and experiential marketing engine, including customer story development, reference programs, analyst and press preparation, customer-generated content, and six annual Customer Advisory Boards. Build executive and practitioner relationships, design high-touch events, deploy customer proof into sales and post-sale programs, and measure product behavior change, account coverage, expansion pipeline, and advocacy conversion. Partner cross-functionally with Sales, Customer Success, Product Marketing, Marketing Ops, and RevOps in a fully remote role requiring 20–25% travel.

Leads ClassWallet’s full marketing function, including brand, product marketing, demand generation, account-based marketing, events, content, marketing operations, and website strategy. Owns marketing strategy, budget, pipeline targets, positioning, launches, public-sector go-to-market, attribution, agency management, and team development. Partners with Sales, Product Management, and executives to support the company’s product-led growth model.

Leads Dropbox’s lifecycle marketing strategy across onboarding, engagement, retention, monetization, expansion, cross-sell, and re-engagement. Manages a team, sets the roadmap, develops scalable customer programs, and partners with Product, Data Science, Marketing Operations, and other teams. Oversees segmentation, personalization, experimentation, measurement, marketing automation, and operating-model development to improve adoption, retention, and revenue.