Lead strategy, growth, engagement, and monetization for Afar and Suitcase newsletters. Set vision, manage editorial roadmap, optimize KPIs, run testing, coordinate with editorial, marketing and sales, oversee redesigns, craft subject lines and packaging, and develop new newsletter products while maintaining brand voice and high editorial standards.

Develop integrated marketing programs, go-to-market strategies, content campaigns, and proposals that generate advertising revenue across digital, print, mobile, video, audio, social, and experiential platforms. Partner with sales, marketing, ad operations, editorial, and events teams; build industry partnerships; analyze trends and campaign performance; create sales materials; and present marketing solutions to clients and agencies.