Leads product marketing strategy for Adobe technology offerings, including positioning, messaging, market research, go-to-market execution, launches, post-launch optimization, KPI reporting, and competitive analysis. Partners with product management, sales, growth, alliance, and communications teams to create integrated solutions, translate technical capabilities into customer value, and drive product awareness, adoption, and growth.

Lead business transformation strategy for global clients, including major pitches, C-suite engagement, strategic narrative development, consulting frameworks, digital product discovery, user journey mapping, case studies, and proprietary intellectual property. Translate market data and technical insights into transformation roadmaps, support product and engineering teams, and help modernize operating models and grow cross-border revenue. Requires strong consulting, AI and technology literacy, product design, storytelling, marketing attribution, and financial impact measurement expertise.