Lead analytics delivery for multi-channel digital marketing campaigns: build and manage dashboards, define measurement frameworks, run experiments (A/B, geo-holdouts), support attribution/MMM, present insights to clients, mentor junior analysts, and drive automation and AI-enabled efficiency.

Lead analytics delivery across channels: build dashboards, design measurement solutions, run experiments (A/B, geo-holdouts), support attribution/MMM, present insights to clients, mentor junior analysts, and drive analytics roadmaps using AI and automation.