Support account managers with campaign setup, optimizations, reporting, and client communications. Pull platform and programmatic data, prepare analyses, test proprietary tools, and help improve operations and processes to meet client goals and ROI.

Execute, monitor, and optimize high-velocity social and digital ad campaigns across major platforms. Support campaign setup, reporting, and performance analysis using Salesforce, DSPs, and internal tools. Collaborate with cross-functional teams, present insights, and use Excel/Google Suite to manipulate data and improve media spend efficiency.

Manage and optimize multi-channel paid social and programmatic campaigns to meet KPIs (CPA, ROAS, CTR, CVR, LTV). Develop testing and scaling strategies, implement automation, analyze performance, report insights, oversee client onboarding, and collaborate with account, product, and analytics teams to improve processes and outcomes.