Own growth marketing experimentation across the funnel, including website CRO, paid search and social, SEO, lifecycle nurture, and free-to-paid conversion. Manage analytics, attribution, dashboards, and acquisition efficiency while partnering with Product Marketing, Product, Sales, and RevOps. Build AI-assisted marketing workflows and use Marketo and Salesforce to improve lead quality, pipeline, and expansion.

Own product positioning, messaging, launches, go-to-market plans, sales enablement, competitive intelligence, partner enablement, and proof content for DomainTools cybersecurity and threat intelligence products. Translate technical capabilities, including AI-native workflows and API-based intelligence, into compelling narratives for security practitioners and executive buyers. Collaborate with Product, Sales, Research, Engineering, and Demand Generation while supporting analyst, partner, and strategic customer engagements.